Defining And Finding The Most Profitable Prospects

Defining And Finding The Most Profitable Prospects

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Salespeople spend whole careers chasing ‘unicorn’ customers – those who are easy to do business with and are also the most profitable. Instead of waiting decades to stumble across this sought-after type of prospect, we sat down with David Shriner-Cahn and built a system to define what a ‘profitable prospect’ is for ourselves and get out there to find them!

 

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